Facial analysis has the power to give traditional stores a more informed view, showing who’s browsing versus buying in real-time, even their emotions during the process. Harnessing such data you can then target your customers more effectively whilst providing a superior and more personalised customer experience, keeping shoppers happy, engaged and loyal.
Advertising or promotional messages can be tailored according to the demographic data of the customer viewing the screen.
This minimises advertising wastage, optimises message impact and personalises promotions. All leaving to better customer experiences.
Bidooh is a unique advertising retail platform that enables demographically targeted content to be displayed to the right customer at the right time.
It takes seconds to add new adverts and messages on the bidooh platform.
Via the intuitive portal, uploading your images and video promotions is a simple, fast and painless process.
Next, select the demographic criteria you wish to use and which locations will display your content.
That’s it! Your promotion will be delivered to the desired screens targeting the correct visitors and shoppers in your store.
Using demographics, DOOH advertisers can choose from a wide range of factors, such as what age and gender they want to target with adverts to ensure that marketing reaches the right audience.
Because no personal data is stored during the information gathering process, GDPR compliance is always assured and no customer opt-in is required.
With the bidooh platform you can add an additional revenue stream to your bottom line by charging
suppliers to advertise their products and services on in-store screens.
There’s no other digital out-of-home platform like it!
His Royal Highness, Prince Andrew,
Windsor Castle, Pitch@Palace